This initiative is specifically designed to support businesses and experiences that contribute to the visitor economy.
Not all businesses will be suitable for inclusion. Applications will be assessed to ensure featured content aligns with the purpose of promoting Colac Otway as a visitor destination.
Businesses must demonstrate a clear connection to visitor activity, including providing products, services or experiences that are likely to be used by visitors to the region.
Businesses must also offer publicly accessible, visitor friendly and reliable operating hours, ensuring visitors can confidently plan and access the experience during their visit.